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Category: Opinion

fake news

Detect Fake News and Stop Fake News: Some Examples

September 11, 2018September 16, 2018Jason Pelish Leave a comment

You can detect fake news. You can stop fake news. Fake news is a term describing dishonest journalism, something that’s always been around, something we’re aware of now more than ever. Fake news gets spread when there’s an agenda, a reason to affirm narratives with dishonest information. Political agendas have driven so much transparently dishonest…

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Dowsing and Marketing Sincerity

February 2, 2018March 21, 2018Jason Pelish 1 Comment

Let’s talk about something weird, dowsing, and how it illustrates the power of marketing sincerity. My father was telling me a story about dowser. A property owner hired a dowser, a water witch, to help find where water was located. Instead of performing the water detection, the dowser showed the property owner how to find…

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what happens when a website gets hacked

This is what happens when a website gets hacked.

April 24, 2015April 24, 2015Jason Pelish Leave a comment

This is what happens when a website gets hacked. It’s not the end of the world, but there’s work to be done. I got hacked. I’m not going to hide it. Sure, I feel bad about it, but I’d feel worse if I hid it. This is what happened to this very site when it…

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facebook group admin tips

Recommendation for Facebook Group Admin: Refuse to Tolerate Blockers & Hate Speech!

December 3, 2014December 3, 2014Jason Pelish 1 Comment

I am writing this post because I have a recommendation for Facebook Group Admin regarding how blocking and blockers should be handled so that the activities of the Group don’t become a poor reflection on you. For Groups where there’s a divisive theme, for example political debate groups, I am recommending that participants who are…

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content marketing storytelling is not about fake testimonials

When does Content Marketing Storytelling Cross the Line into Lying?

June 19, 2014June 19, 2014Jason Pelish Leave a comment

Content Marketing Storytelling is a powerful means to get audience engagement. The problem with stories is that some of them aren’t true. Some are fiction; completely made up. They’re lies.  Taking a non-fiction approach isn’t important for some marketers. They don’t care. They tell lies. I see people doing this all the time. It looks…

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free marketing advice

Free Marketing Advice

March 21, 2014March 31, 2014Jason Pelish Leave a comment

Free marketing advice will end up costing you in the long run. Be careful of trying to get something for nothing, especially from a marketer. I have people ask me for free marketing advice constantly. Sometimes I am glad to give it, but not all the time.

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fake likes

Something Fishy With Facebook Ads

February 11, 2014September 2, 2015Jason Pelish Leave a comment

NOTE: This is a post I wrote back in 2011, but one I hadn’t published until now. Many ad features have changed on Facebook since I first wrote this, so it’s a lot better now. Because of the popularity of the Veratasium video “outing” Facebook, I felt like sharing this now wouldn’t be so damning.…

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